Farm data isn’t anything new. Since the dawn of agriculture, farmers have been learning how to grow bigger, better, and more profitably with records of their year-to-year observations. The real revolution isn’t in data itself, but in farm data technology: how farmers log data, receive data, and use data in ever-increasingly efficient and convenient ways, […]
Trimble announced today the launch of its Virtual Farm, an interactive online experience for farmers across the world to immerse themselves in precision agriculture. In this new online tool, users walk through a digital farm and identify common challenges they encounter on a day-to-day basis. From there, farmers are directed to Trimble’s easy-to-use, connected solutions […]
The farmer is at the center of everything that Trimble does, inspiring innovation and ever-improving technology to support them. Last week, Trimble Natural Resources senior VP Darryl Matthews sat down with John Hartnett, founder and CEO of THRIVE Ventures as part of the THRIVE-SVG Ventures series: Spotlight on Canadian AgriFood Innovation. The two discussed the […]
