How to Manage Water to Maximize Yields and Drive Profits

Water is one of the biggest factors of determining crop yield on farms today. And while farmers often feel at the mercy of Mother Nature, there are many effective strategies we can leverage to help turn the tables on soil moisture problems and manage available water to hit top yields. One of the industry’s top […]

Where Ag Meets Climate Change…and How Farmers Are Making a Difference

The agriculture industry frequently ends up in the spotlight when it comes to climate change. And it makes sense, when you consider that globally, our food system is responsible for approximately a quarter of all greenhouse gas emissions, according to the World Economic Forum. But people need food, and producing that food comes with a […]

How Farmers Are Using Software to Improve Field Record Accuracy

Consumers are hungry for information about where their food came from, and experts predict the trend will continue to grow. A recent survey by the International Food Information Council, and a similar study by Nielsen, show that consumers want more information on how the food they eat was produced. They’re also more likely to choose […]

Trimble Launches Farmer Core to Connect the Entire Farm Operation

SUNNYVALE, Calif., April 3, 2019—Trimble (NASDAQ: TRMB) announced today the launch of Farmer Core, a new entry-level Trimble Ag Software subscription that enables farmers to connect all aspects of their farm operation. Available online and on any mobile device, Farmer Core is a powerful yet affordable software-as-a-service (SaaS) that integrates machine-generated data from precision ag […]