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Industry News

Trimble Partners with HORSCH for Agriculture Automation

Automation is a hot topic these days, as companies worldwide aim to streamline various systems related to manufacturing and production. The agriculture industry has begun to introduce this technology, with established autonomous solutions such as autosteering and self-propelled machines prevalent throughout the market. Trimble Inc. is excited to announce a collaborative partnership with HORSCH, one […]

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Water Management

3 Level-Headed Strategies for Successful Water Management

Too much or not enough. When it comes to water, those tend to be the primary motivations for implementing smarter management strategies. It’s important, though, to prioritize long-term sustainability over a short-term fix and find the right solutions for your operation. Water is an increasingly valuable resource, and regardless of availability, managing it properly today […]

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Industry News

Student Spotlight: Raegan’s 3 Key Takeaways from the Women in Agribusiness Summit

Last month, Trimble had the honor of sponsoring a student to attend the Women in Agribusiness Summit in Dallas, TX. Students attending this conference have the opportunity to hear from key female thought leaders in the agriculture industry, network for post-graduate opportunities, and meet other students in the agriculture field from around the nation. We […]

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Precision Agriculture

How to Unlock Efficiency on Your Farm with Autonomy

You’ve probably heard a lot about autonomy lately. How it’s changing the future of farming, taking over tedious tasks, and making workflows more efficient. Maybe you’ve even heard how Trimble is supporting farmers on a progression of autonomy. The key to it is continual progress, no matter how small each step might be. The goal […]

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Industry News

How to Calculate Your Farm Savings: Using Trimble savings calculators to maximize your ROI

There’s no doubt that inputs have a big impact on farm profits. While you can’t always control crop prices, you can decrease variable input costs with the help of precision ag technology. But how much can you really save? Return on investment (ROI) is important — you always want to be sure your investment is […]

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Industry News

Q&A with Trimble Ag VP Jim Chambers, Winner of the Legacy in Ag Technology Award

We are proud to announce that Jim Chambers, Senior Vice President and General Manager of Trimble Agriculture, has won the Legacy in Ag Technology Award! He was awarded this honor as part of the Global Ag Tech Initiative’s Award of Excellence – North America. The Global Ag Tech Awards of Excellence program highlights people and […]

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Industry News

How Trimble Supports Farmers’ Autonomy Journey

Trimble leader sheds light on how farmers are using autonomous solutions – and where the future of ag is headed How will farmers experience autonomous technology on their operations? According to Patricia Boothe, Trimble’s senior vice president of Autonomy, it will be a steady progression that, for many, has already started. Trimble Agriculture is proud […]

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Precision Agriculture

Enhance Your Equipment with Precision Ag | How to upgrade your current equipment with new technology

As farmers, we can’t control everything, but we can always make improvements. Short of being able to dial in the perfect temperature or annual rainfall amount, precision ag technology is one of the best ways to get the results – and peace of mind – we’re after.  Precision ag solutions are changing the face of […]

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Planting and Seeding

Why Nutrient Management Matters: Using GreenSeeker handheld crop sensor to improve savings and sustainability

The recipe for crop success is fundamentally simple: seed, soil, water, food, and sun. But that’s the simple part. As they say, the devil is in the details. There’s not much we can do to make the sun and weather patterns cooperate, but operators have a host of information at their fingertips to make the […]

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Guidance and Steering

3 Things to Look for in Your Steering System

Steering systems are as essential as the tractor for today’s agricultural operations. They have moved from being a competitive advantage to an industry standard. The guidance provided by a steering system increases efficiency while decreasing costs, which adds up to significant savings multiplied across fields worked and hours spent. The question remains, what should you […]

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Guidance and Steering

Everything You Need to Know about the TMX-2050 Display

Precision agriculture has offered real farmers real solutions since the 1980s. Each generation of precision agriculture offers new innovations, improved technology, and an enhanced user experience. The TMX-2050 display simplifies guidance and steering while accurately monitoring and mapping fields in real-time.  You are still in the cab and in control, but you are operating the […]

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Flow and Application Control

Best Tips to Save Money on Farm Inputs in 2022

Farmers always keep an eye on their bottom line. But recent inflationary pressures, increasing commodity prices, economic instability, and even global supply chain issues are making this an even bigger priority in 2022. One of the ways to save money in an operation is by getting a handle on your farm inputs. Fortunately, saving money […]

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Planting and Seeding

Top 5 Myths about Planting Season: What you need to know for the 2022 planting season

Everything you need to know: Busting planting season’s top 5 myths To ensure a successful planting season, preparation is key. The ideal season is one where operations run efficiently, waste is minimal, and farm profitability is maximized.  Precision farming technology can help in all these areas to make your life easier and your farming operation […]

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Planting and Seeding

Save More with WeedSeeker 2®: How to reduce costs and boost ROI with WeedSeeker 2

Farmers have been playing a perpetual game of tug of war in every field since the dawn of agriculture: keeping crops growing while stopping weeds from taking over. Unfortunately, weeds continue to put up a good fight against herbicides, and some are incredibly resistant against any attempt to control them. To get a true advantage, […]

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Precision Agriculture

Understanding VRA and VRT: What is Variable Rate Technology and how can I use it on my farm?

Planting, seeding, spraying, or spreading – one thing all these tasks have in common is the critical need to manage inputs to get the most out of the resources being used. Overapplication can compromise crop growth and cut into your profits. Underapplication can also be an issue, especially in areas that need fertilizers or chemical […]

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Industry News

Women’s History Month: The Women Behind Trimble Ag

Celebrating the Legacy of Trimble Women in Agriculture As we celebrate Women’s History Month, we’re talking with some of the women at Trimble that have been instrumental in the agriculture and farming industry. Below, we chat with Trimble Ag team members and dealers to get a glimpse into the past, present and future of ag, […]

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Data Management

How to Make the Most of Your Farm Data

Farm data isn’t anything new. Since the dawn of agriculture, farmers have been learning how to grow bigger, better, and more profitably with records of their year-to-year observations. The real revolution isn’t in data itself, but in farm data technology: how farmers log data, receive data, and use data in ever-increasingly efficient and convenient ways, […]

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Industry News

Trimble Ag Launches Virtual Farm Online Experience for Global Farmers

Trimble announced today the launch of its Virtual Farm, an interactive online experience for farmers across the world to immerse themselves in precision agriculture. In this new online tool, users walk through a digital farm and identify common challenges they encounter on a day-to-day basis. From there, farmers are directed to Trimble’s easy-to-use, connected solutions […]

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Industry News

Trimble’s Darryl Matthews sheds light on the future of Canadian agrifood innovation

The farmer is at the center of everything that Trimble does, inspiring innovation and ever-improving technology to support them. Last week, Trimble Natural Resources senior VP Darryl Matthews sat down with John Hartnett, founder and CEO of THRIVE Ventures as part of the THRIVE-SVG Ventures series: Spotlight on Canadian AgriFood Innovation. The two discussed the […]

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Correction Services

Precision Ag and Repeatable Accuracy | How correction services improve accuracy on your farm

Precision agriculture and repeatable, pass-to-pass accuracy go hand in hand, and there’s no better technology to support both than Trimble RTX® correction services. Utilizing more data for better accuracy, it makes use of not just GPS, but a global network of satellite constellations. Let’s look at precisely what Trimble RTX is, and how its superior […]

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Industry News

Top 10 Precision Ag Trends to Watch in 2022: What’s next for farming this year

The start of a new year is always an exciting time, not just to reflect on the previous year but also to anticipate the future. We all know that the agriculture industry is ever-changing, and new technology and practices are always around the corner. Here are the top 10 precision ag trends we recommend farmers […]

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Industry News

2021 Wrap-Up: Top Precision Ag Trends of the Year

With 2022 right around the corner, it’s a time to reflect on all of the changes that happened in agriculture over the past 12 months. Leading into this year, farmers continued in unpredictable territory as the global pandemic continued and supply chain challenges disrupted industries across the globe.  Despite these obstacles, precision agriculture technology helped […]

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Precision Agriculture

Autonomy in Agriculture | How autonomous solutions work in precision ag

How autonomous solutions support farmers in precision ag Agriculture is the driving factor behind countless industries. It generates over 2 trillion in revenue worldwide. However, farming requires constant oversight of crops, soil nutrients, and more. Thankfully, there are more efficient options to maintain farms than manual labor, especially for larger operations. Autonomous agriculture is changing […]

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Guidance and Steering

What You Need to Know about the GFX-350 Display

Everything You Need to Know About the Trimble Agriculture GFX-350 When you’re ready to go in the field and get work done, the last thing you want to do is spend time hassling with your equipment. There’s something to be said for just being able to plug things in and knowing that they’re going to […]

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Data Management

How to Connect Your Farm with Different Equipment Brands

As a farmer, you’re familiar with the concept of herding. It’s something you actually do every day, whether or not animals are part of your operation or not.  All successful farmers are data herders.  This data herding is not much different than managing a herd of dairy cattle. When you have a good understanding of […]

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Industry News

The History of Precision Agriculture | When did precision farming start?

How Did Precision Ag Start? It began with a seed. Some thousands of years ago, the first seed was intentionally planted. And from it came what we now call farming. Ancient civilizations used farming to feed, clothe, and sustain massive kingdoms – much like we do today. Countless harvests, fertilized soil, and hard work have […]

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Flow and Application Control

Understanding ISOBUS | What is ISOBUS? How can I use ISOBUS on my farm?

With dozens of moving parts in any farm operation, the last thing farmers need to worry about is the ability of their fleets and equipment to communicate with each other. Thankfully, these issues are becoming part of the past thanks to industry-wide ISOBUS collaboration. What is ISOBUS? ISOBUS is the standard protocol that allows agricultural […]

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Industry News

The Truth About ROI with Precision Farming Technology

The current economic environment has left the agriculture industry spinning. Farmers are looking for ways to maximize profit in a market where input costs tend to exceed commodity pricing.  When money gets tight and concerns about revenue abound – or you simply want to streamline your business finances – it makes sense to tighten expenses […]

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Planting and Seeding

Best Tips to Save Money on Farm Inputs in 2021

Managing a farm successfully in 2021 requires dedication and a balance of well-rounded skills, plus some important decision-making strategies.  It’s important for farmers to effectively manage farm inputs to save on time, cost, and materials wherever possible. There are several options within precision ag technology that farmers can use to save money on farm inputs […]

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Guidance and Steering

Choosing the Best Display for Your Farm

The Best Display for Your Farming Operation Farmers know their fields – they catch the curve of every hill, anticipate where water collects after a heavy rain, and remember just the right spot to catch sunsets at the end of a long day.  Precision agriculture takes that unwritten familiarity and knowledge – the kind only […]

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Planting and Seeding

Common Myths You Need to Know for Planting Season

Top Six Precision Ag Myths for Planting Season As planting season quickly approaches, it’s prime time for farmers to take action on ways to be more efficient, increase yields and make the planting process as easy as possible. With this in mind, many turn to precision farming tools, equipment and services. Starting the Season Planting […]

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Precision Agriculture

Top 5 Ways to Invest in Your Farm’s Future

How to Invest in Your Farm’s Future The agricultural tradition is all about hard work paired with innovation—from the plow to the tractor to today’s precision agriculture systems. Precision agriculture takes this quest for improvement to the next level by putting farmers in control of each square inch of your field. Precision agriculture uses technology […]

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Precision Agriculture

How Remote Support Makes Your Life Easier

Precision ag helps you manage your farm more efficiently in a number of ways. Whether it’s guidance and steering, yield monitoring, or maps and visualization, there are many farming solutions that fall under the precision ag umbrella.  Ease of Access One aspect of precision ag that’s often vital to the success of your farm – […]

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Industry News

Top 10 Agriculture Trends to Watch in 2021

The Top 10 Ag Trends to Look Out for in 2021 As we say goodbye to 2020, it’s time to take a look at the top 10 agriculture trends to look out for in 2021. While individual trends are diverse, most point to two main themes: new technology and solutions for a changing climate. Watch […]

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Correction Services

It’s the Most Wonderful (and Precise) Time of the Year!

While the weather outside might be frightful, it makes no difference for jolly old St. Nick. Snow or sleet, rain or shine, in the wild jungles or the wild urban canyons, he has a magic trick up his sleeve to ensure every present is delivered to its rightful recipient in every corner of the globe. […]

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Flow and Application Control

5 Reasons to Say Goodbye to Conventional Spraying Practices

Herbicides, insecticides, fungicides and fertilizer — many inputs are applied through the sprayer.  But spraying these chemicals and fertilizer the conventional way can end up costing farmers a lot of money, whether it’s wasted resources, ineffective pest control, or even damage to the crop. The more often you make a pass without precision ag technologies […]

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Precision Agriculture

7 Ways Small Farms Can Benefit from Precision Ag

How Smaller Farms Can Benefit from Precision Ag Precision ag is often considered a tool that only applies to large, broadacre farms. But the truth is, even farms with less than 500 acres can find opportunities to capitalize on PA tools and technologies. We spoke with precision ag experts Wes Porter, University of Georgia Associate […]

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Industry News

Trimble Propels Agri-Food Innovation at Virtual World Agri-Tech Summit

When you think of agtech, you think innovation. This innovation spans every facet of the food supply chain, from precisely planting seeds to monitoring how food is purchased in the grocery store.  All of these unique pieces are working towards a united goal: to improve the agri-food system for a more productive and sustainable industry. […]

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Industry News

Trimble Select Introduces Sencrop for Ag Weather Data Sensing

A great precision ag solutions suite needs great data to work with. That’s why French ag-tech startup Sencrop was chosen as the newest Trimble Select Partner. Sencrop develops and implements connected, accessible, and collaborative solutions based on agro-environmental data collection in order to make precision agricultural monitoring technology available to everyone. Ag-Weather Solutions A leader […]

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Industry News

Trimble LATAM team participates in World Agri-Tech Innovation Summit

Last week, the Trimble Agriculture Latin America (LATAM) team represented Trimble as a key participant in the World Agri-Tech Innovation Summit in South America on July 29 and 30. This collaborative virtual event served as a platform for some of the biggest players in the agriculture industry to discuss the most cutting edge technology on […]

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Industry News

5 Key Takeaways from THRIVE Innovation Series Webinar with Trimble CEO Rob Painter

It’s not often that two CEOs have the opportunity to engage in thoughtful discussion about the future of their industries in a public forum. Trimble CEO Rob Painter and John Hartnett, CEO of SVG Ventures-THRIVE, an organization focused on the future of food and agriculture, shared such a discussion last week in “Trimble: Connecting the […]

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Data Management

Carrot Farm Sees 20% Increase in Efficiency with RTK Guidance

With the TMX-2050 display and Autopilot, Leo Dunne Ltd. is able to cover more acres per hour and build more accurate carrot beds, resulting in less time and crop loss. They first tried a different system, but as farm manager Tim Davies put it, “Nothing went right with it,” and after-sales service and support were […]

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Flow and Application Control

How Precision Ag Pumps Up Profits

One of the most frequently asked questions farmers have about precision ag is: Will it pay off? Most farmers find the answer to be yes. Whether it’s by streamlining workflows, reducing over-application of farm inputs or leveraging quality farm data to make better decisions, precision ag increases both productivity and profitability.  Here are four common […]

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Data Management

4 Steps to Get Started with Precision Ag

There are seemingly endless benefits to adopting precision ag equipment and technology on your farm. Precision agriculture can help save you valuable time and product while increasing your ROI in overall efficiency and profit. A 2016 USDA Economic Research Service report found that the average farm operating profit of precision ag adopters was $66 per […]

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Correction Services

What Is Precision Ag?

Precision agriculture (PA) can be an intimidating topic. High-tech terms like drones, robots, sensors, geo-mapping and big data come up when discussing precision ag. Not only are those concepts misunderstood and complex, but they all come with price tags— and often large ones. All of this complexity and expense have led to the relatively slow […]

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Data Management

Trimble Ag Software Earns Strong Ranking in Independent Ag College Survey

Farmers are faced with a huge number of options from a wide range of companies providing data management software in the marketplace today. Each of these options comes with a price tag, of course — whether it’s a subscription fee, one-time cost, or simply the time that it takes to input and manage the data. […]

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Industry News

Five Ways Technology Can Help Continue Your Work

How Precision Ag Can Help You Farm Through COVID-19 As we discussed in a recent blog post, agriculture is an essential industry all the time, but especially in the midst of a pandemic. Despite the challenges and uncertainty you’re facing from COVID-19, we know you’re still planting, harvesting, raising livestock and doing everything possible to […]

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Industry News

Thank You, Farmers

Thank You, Farmers With COVID-19 spreading across the globe and becoming a pandemic, many are retreating to their homes and taking their work online. But for farmers, that’s not an option. Farming is critical at all times to the quality and availability of food, to keep our society healthy and growing. It’s fundamental to providing […]

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Planting and Seeding

Congratulations to our Trimble Photo and Video Contest Winners!

We are excited to announce the winners of our 2019 global photo and video contest! The contest welcomed farmers, Trimble resellers, and Trimble employees to submit photos and videos that celebrate the essence of agriculture, the passion of farmers, and the exciting innovations that are driving this industry forward. The contest received over 300 submissions […]

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Planting and Seeding

Are Your Investments Paying Off? Why Proven ROI is Your Key to Success

When you make a purchase or change to your operation, you want to know it’s going to pay off. The best way to determine this is through return on investment (ROI): how much the value of the investment outweighs the cost of it. Calculating ROI is simple: take the net profit of your investment (the […]

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Planting and Seeding

How Precision Ag Tools can Reduce Inefficiencies on your Farm

By Zach Gettman No farmer wants to be inefficient in their operation. But if you’re not evaluating whether all aspects of your operation are optimized, then there are likely some areas where you could improve. Small improvements in efficiency add up over time, resulting in higher productivity, better yields, and stronger bottom lines. While there […]

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Planting and Seeding

Why Reliability = Profitability in Farming Today

By Michael Bruno If you’ve ever been ready to get to work in your fields, only to find your equipment wasn’t working, then you know the importance of reliability. There are many time-critical tasks in farming — you have to be ready to go when the time is right, whether that’s getting your crops planted […]

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Correction Services

Higher Accuracy Results in Better Consistency, Stronger Profits

By Michael Bruno and Vivek Nadkarni  Many farmers rely on positioning services to make accurate passes across their fields. Doing so ensures their passes are consistent, preventing overlaps and skips so they can be efficient with their time, land, and inputs.  But with options for correction services varying from the sub-meter accuracy level down to […]

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Planting and Seeding

Trimble Launches Photo and Video Contest to Celebrate Successful Farmers Around the World

For today’s most successful farmers, it’s not about working harder. The secret lies in discovering new ways to make your overall farm operations more intelligent…and it’s happening on farms around the world every day. Trimble wants to honor these efforts and celebrate empowered farmers everywhere who are embracing precision ag innovations in exciting new ways […]

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Flow and Application Control

Smart Spot Spray System Saves Money and Reduces Over-Application

  A next-gen spot spray system by Trimble is generating some buzz among farmers, who stand to cut their chemical costs by up to 90% with the new WeedSeeker 2. “It uses an automatic spot spraying system and active light crop sensors to detect and deliver a precise amount of chemical — only to weeds […]

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Planting and Seeding

Ag Innovation Leaders Explore New Ways to Expand Digital Frontiers of Smart Farming 

Top global ag leaders and innovators will gather in London this month to uncover new ways of leveraging technology to solve some of the most pressing challenges facing the food system today. The World Agri-Tech Innovation Summit, which takes place in London October 15-16, is expected to draw over 500 global agribusiness leaders, entrepreneurs, investors, […]

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Planting and Seeding

Soil Sampling Secrets: How to Get in the Zone

The proliferation of precision ag practices is pushing more and more growers to begin soil testing – and those who already are, to ramp up their efforts. A common question they encounter: Which is better, grid sampling or zone? There are pros and cons to each, which we’ve outlined below. In the end, a soil […]

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Data Management

Trimble Select Introduces senseFly for Aerial Imaging

Trimble Select is excited to announce our newest relationship with senseFly. Based in Lausanne, Switzerland and with North America operations in Raleigh, NC, senseFly is a global leader in fixed-wing drone solutions. In an industry full of companies supplying pieces of imaging technology, senseFly has earned its position as a leader by offering a complete solution […]

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Planting and Seeding

Simple Ways to Leverage Cost-of-Production Data to Drive Farm Profits

Farming, more than many other industries or career paths, can engender strong emotional ties — to the land, to a family legacy, to a strong work ethic, and to an experience of community. This sense of mission or purpose is what draws many people into the agriculture industry. And for those born into it, farming […]

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Industry News

Leverage the USDA’s Market Facilitation Program to Drive Farm Profits

Farming is challenging. Maintaining a healthy bottom line is no small feat, especially while planning for a crop, securing inputs at a good price, and juggling field work around unpredictable weather. That’s why today’s most successful farmers are multi-talented entrepreneurs who have learned the value of being prepared and acting quickly to leverage in-season opportunities; thus, maximizing productivity and profitability.

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Planting and Seeding

Harness the Power of Satellite Imagery This Crop Season

Wouldn’t it be great if farmers could have an ‘eye in the sky’ that would monitor the health of their crops throughout the growing season? If everything looks good, they can enjoy the peace of mind in knowing that their chance of hitting the year’s yield goals is promising. If problems are revealed, they have […]

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Flow and Application Control

Four Reasons to Track Herbicide Use on your Farm

During the busy crop season farmers are juggling many tasks, including scouting and applying pesticide to emerging crops. Half the battle is keeping track of all the information about what’s being applied where, and at what cost; the other half is managing the logistics. Factor in equipment readiness, weather conditions and labour…and things really get […]

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Planting and Seeding

Why Farmers Should Care About Clean Yield Data

Why should farmers care about clean yield data? This is a question many farmers are asking, and Devon Liss is ready with an answer. The Trimble Product Development Manager has been immersed in the world of ag technology for 14 years now, with a clear focus of finding new ways to help farmers grow profitable […]

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Planting and Seeding

In Crop Scouting, Timing is Everything

Crop scouting may just be one of the most important investments in risk management a farmer can make. It’s also one that can pay off — quite significantly. There was a time when, after seeding, farmers would come back to their fields to spray and then often not return until it was time to combine. […]

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Data Management

Turn Weather Data into Profitable In-Season Decisions

You can’t fight Mother Nature. But with the right weather and precipitation data flowing directly into your farm management software, maybe you don’t have to. Whether you have too little or too much, water plays a key role in determining the success of each crop year. Farmers today need a tool that helps them walk […]

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Data Management

How Traceability Can Increase Food Safety and Boost Farm Profits

By Minos Athanassiadis, Business Area Director – HarvestMark   When an E. coli outbreak was linked to romaine lettuce last fall, it illustrated the importance of traceability in agriculture. Without sufficient information to pinpoint the particular farm and fields where the tainted lettuce was coming from, the Center for Disease Control (CDC) advised the public […]

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Guidance and Steering

How Will Autonomy Change Farming?

Since the tractor replaced the horse and buggy over a century ago, farming has continued moving towards full autonomy. With more and more machines replacing typical farming roles, it leads to the question: How will autonomy change farming?

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Industry News

Will Blockchain Transform Agriculture?

Blockchain is the latest buzzword in many business sectors today, and agriculture is no exception. A transparent and secure digital ledger system that allows two parties to conduct a transaction without the need for a trusted intermediary, blockchain captured headlines as the digital backbone of the cryptocurrency Bitcoin. In recent months it has gained further […]

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Guidance and Steering

Automated End-of-Row Turns a Must for Large Potato Contractor

Ben Clappison farms over 4000 acres of potatoes on a contract basis in the United Kingdom. With the cost of planting, growing and harvesting speed potatoes averaging about £2000/acre, it is vital for his beds to be planted as accurately as possible. After a successful trial, he was happy with the results and ultimately chose the GFX-750 display system to achieve the level of accuracy he needed in his operation.

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Data Management

How to Manage Water to Maximize Yields and Drive Profits

Water is one of the biggest factors of determining crop yield on farms today. And while farmers often feel at the mercy of Mother Nature, there are many effective strategies we can leverage to help turn the tables on soil moisture problems and manage available water to hit top yields. One of the industry’s top […]

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Data Management

Where Ag Meets Climate Change…and How Farmers Are Making a Difference

The agriculture industry frequently ends up in the spotlight when it comes to climate change. And it makes sense, when you consider that globally, our food system is responsible for approximately a quarter of all greenhouse gas emissions, according to the World Economic Forum. But people need food, and producing that food comes with a […]

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Data Management

How Farmers Are Using Software to Improve Field Record Accuracy

Consumers are hungry for information about where their food came from, and experts predict the trend will continue to grow. A recent survey by the International Food Information Council, and a similar study by Nielsen, show that consumers want more information on how the food they eat was produced. They’re also more likely to choose […]

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Industry News

Trimble to Attend Thrive Innovation Summit

Wednesday, March 27th marks the 3rd annual THRIVE Innovation Summit, an event designed to showcase the latest AgTech innovations and gather the best of Ag’s industry leaders to discuss hot topics like blockchain, biotechnology, precision farming and autonomy. The Summit is held in Silicon Valley at Santa Clara University and attracts over 300 agriculture corporations, […]

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Correction Services

Enhance the Performance of Older Vehicles With Precision Ag

There comes a time in every machine’s life when, as reliable as it may be, it is not meeting all of the needs of a farm. Perhaps responsibilities need to change hands or profit margins need to be improved due to market pressure—whatever the reason, a farmer is faced with a decision. Should they retire […]

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Industry News

State of the Industry: Adoption of Precision Ag Grows as Farm Sizes Grow

Since the first auto-steer tractor was introduced in the 1990s, precision agriculture has only gained traction amongst farmers for its cost and time savings benefits — and it’s a trend that’s not likely to slow down anytime soon. Farms are generally growing in size across the globe. In the U.S., the percent of cropland on […]

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Flow and Application Control

Plug and Play with ISOBUS: What it is and how it can Help Your Operation

If you’ve invested in or researched precision technology, you’ve likely heard of ISOBUS. But what is it? Also referred to as ISO, it is the industry-standard communication protocol for ag equipment manufacturers that allows computers, vehicles and implements — regardless of their brand — to “talk” to each other. It’s what makes “plug and play” possible […]

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Flow and Application Control

Next Step in ISOBUS: Tractor Implement Management

If you’re in the market for a new tractor, especially if hay is part of your operation, you may have heard about Tractor Implement Management (TIM), also known as ISOBUS Class 3. As we discussed in the last blog post on ISOBUS, Task Controller communicates between the tractor and implement so the implement knows when […]

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Data Management

10 Helpful Tips for Tax Planning

Lock in success for 2019 with these helpful farm accounting tips.
With the new year now underway, many of us are setting goals and establishing resolutions that will set us up for success in 2019. A big part of hitting our goals, of course, is understanding what went well during the previous year, and where things could improve.

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Flow and Application Control

Working with ISOBUS: Task Controller

If you’re investing in ISOBUS, it’s likely because you want to use it for precision applications, such as variable-rate seeding or automatic section control. In order to utilize these functions, you’ll need an ISO Task Controller. As briefly discussed in our first post on ISOBUS,  Task Controller (TC) is the software that automates commands for […]

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Guidance and Steering

Trimble’s Precision-IQ Steps Forward for Today’s Farmers

Precision ag keeps getting smarter. From hardware that can track and provide insights into your in-field processes to software that can help turn data into actionable information for year-over-year improvements, the modern farm looks much different than our parents’ farms. We released Precision-IQ with three main goals: Make upgrades and the adoption of new precision […]

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Customer Story

College Uses Trimble Ag Software in Precision Ag Program

Read how one college professor is helping students learn about the precision ag technology required to be successful in today’s increasingly complex agriculture industry.

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Customer Story

Top 3 Ways Farmers Win with Trimble Ag Software

Crop advisors working with farmers who manage their operations with Trimble Ag Software have reported big financial and time savings tied directly to their farm management software. We wanted to share three of our favorite ag software benefits seen by growers over the past year, including yield, environmental, and VRT gains.

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Correction Services

8 Technology Tune-up Tips for an Efficient, Accurate Harvest

With the end of the season fast approaching, you’re probably monitoring your crops and the weather for the ideal time to get into the field and begin harvesting. While you likely know the importance of conducting a thorough inspection of your equipment before you get the combine rolling, you should also ensure your precision technology […]

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Customer Story

Vegetable Farm Reaps Benefits of Software: Customer Success Story

Learn how an Arizona-based vegetable and fruit operation, deployed a new software platform a year ago that has transformed clunky, time-consuming processes into streamlined, automated workflows that boosted productivity, improved decision-making, and empowered staff.

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Customer Story

How to Track Every Dime and Remove the Guesswork: Case Study

Learn how one farmer in Montana is leveraging Trimble’s online, mobile, and desktop software platform to turn farm data into actionable reports he uses on a daily and hourly basis to make quick decisions and adjustments that save time and drive farm profits.

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Data Management

Make Data-Driven Decisions That Drive Farm Profits

Ever find yourself doing a bit of guesswork when it comes to making decisions on the farm? Are you following a gut feeling one day, or doing things the way they’ve always been done the next? Find out how to track and use farm data to drive profits.

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Data Management

Unlock the Proven ROI of Ag Software

Calculating the ROI of cloud-based farm management software is a crucial step of farm management. Farmers need a way to know how the decisions they make today will impact their farm’s bottom line tomorrow, and possibly for years to come. We’re here to help with this new blog.

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Flow and Application Control

How to Use Reference Strips for Better Nitrogen Management

How much money could you be saving per acre by using reference strips? How much money are you wasting today? A simple change in your farming practices could make a major impact on your bottom line, and those farming practices all come down to better nitrogen management.

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Data Management

Stay a Step Ahead of Hail Damage

Farmers notoriously love talking about the weather. And rightly so — it impacts their livelihood. In most instances, the relationship between farmers and the weather is very one-sided. Mother Nature is the boss; she levels the judgement and farmers find themselves either reaping the benefits or salvaging the remains. However, while growers can’t influence the […]

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Data Management

Quick Tips for Using Your Phone to Manage Your Farm

This is one of the busiest seasons for farmers. You’re looking for any and all opportunities to save time. Look no further than the mobile phone in your hand! Here are some quick tips for leveraging mobile farm management and getting some hours back in your day. We know this works because farm software users […]

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Flow and Application Control

Two Important Reasons to Listen to Your Seed Monitoring System

Seed monitoring solutions have long been used by farmers in varying degrees of complexity. From the most basic of factory-installed seed monitoring technology to solutions that inform a farmer’s data management software—there are an array of systems on the market to help plant smarter.

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Precision Ag

Are Water Issues Impacting Your Yields?

Water is the scarcest nutrient in dry-land agriculture. Even if you aren’t growing in a semi-arid or sub-humid region, water is the most critical input that many farmers struggle to properly manage. All other input decisions should hinge on it.

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Data Management

How Can I Leverage Weather Data to Maximize Crop Yields?

As farmers move further and further into precision management, getting a firm grasp on the areas of their fields that are underperforming becomes vital. Often, this variability involves water. According to Elston Solberg, a Senior Agri-Coach with the AGRI-TREND network, there are two sources of water: soil water and precipitation. These two sources are equally critical […]

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Industry News

Tech Innovators Shaping the Future of Precision Agriculture

The notion that precision agriculture is angling to be the next darling in the tech solution space was only validated by the 900+ ag leaders and innovators present at the World Agri-Tech Innovation Summit in San Francisco. With bright new startups from around the world vying for their chance to disrupt one of the most mature and established industries in our economy, there was a sense that continued change and progress is absolutely in our future.

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Data Management

Need Help Setting Up Prescriptions and VRA Plans This Season?

Farming isn’t just a full-time job, it’s a lifestyle. And while technology has done a lot to transform this industry, today’s farmers need it to work simply… and to simply work. This hits especially hard as farmers are heading into planting season. To make the process easier, we’ve launched a new help video where growers […]

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Data Management

Taking Desktop Customers to the Cloud: Where Farm Data Truly Drives Profits

When I first began working in the ag software space in 1996, farmers were excited to use their desktop computers to track their field records, maps and accounting entries. Compared to a notepad and scattered pieces of paper tucked in drawers in their home office and the glove box of their pickup truck, desktop software […]

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Industry News

Reaching for Higher Yields with the Ultimate Yield Management Institute

An ag retailer in southern Saskatchewan has established the Ultimate Yield Management Institute as a way of test-driving the performance of agricultural inputs so farmers can see the results. “The reason we started is that there’s a lot of frustration from customers who have nutrition questions and there’s just not a lot of good nutrition […]

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Data Management

When to Incorporate More Precision into your Crop Management Plans

Everyone is all hyped up over precision management, and there seems to be a sense that if you’re not variable rating some or all of your inputs, you’re somehow being left behind. But as Markus Braaten, AGRI-TREND Knowledge Team Lead and Senior Agri-Coach advocates, even the decision NOT to do precision management IS a precision […]

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Correction Services

Three Things to Know About Drift in Land Forming Projects

For years, the inherent risk of running land-forming operations with GPS has been that drift is a possibility. However, the wasted time that happens with drift is far less likely than the more common delays that happen with laser technology due to factors like wind and dust. Still, downtime is still a big concern when using GPS-based systems, which have long been unable to overcome the increasing magnitude and repeated occurrence of drift.

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Data Management

5 Steps to Implementing Precision Ag on Your Farm Today

An informal review of over 150 Agri-Trend’s farm clients covering 500,000 acres of VR over the past 7 years revealed an average net return of $35 per acre. Of that $35 – $7 were savings from reduced or eliminated inputs to low producing areas and $28 were earnings from improved yields in higher producing areas […]

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